- Prime Interstate Visibility: Located directly off Interstate 35, the hotel enjoys high daily traffic exposure and easy access to major Texas markets, enhancing visibility and accessibility.
- Rare Large-Scale Event Space: Boasts 64,000 SF of flexible conference and meeting space—an unmatched offering in the local market, ideal for corporate, social, and regional events.
- Corporate Travel Demand: Surrounded by major employers including Dell and Emerson, the hotel benefits from steady weekday occupancy driven by meetings, training, and business travel.
- Regional Sports Tourism: The Round Rock Sports Center’s $19M expansion will significantly boost tournament-driven lodging demand and group bookings through 2026 and beyond.
- Education & Healthcare Drivers: Nearby universities and growing medical facilities generate consistent demand from students, families, medical professionals, and visiting scholars.
- Explosive Economic Growth: The Austin-Round Rock MSA is expanding rapidly with major tech investments, including Samsung’s $17B chip plant, driving workforce and lodging demand.
- Expanding Airport & Infrastructure: Austin-Bergstrom Airport’s $4B expansion and regional highway upgrades are improving access, boosting travel capacity, and strengthening market appeal.
- Strong RevPAR Performance: The hotel achieved a 105% RevPAR index in 2024, with a projected 115% over the next five years—indicating strong market performance and compelling long-term value for investors.
INVESTMENT OVERVIEW
As the exclusive representative of the seller, Marcus & Millichap's Hospitality Division is pleased to present for sale to qualified investors Wingate by Wyndham Round Rock Hotel & Conference Center (‘Hotel’ or ‘Property’) located in Round Rock, Texas. The Wyndham Hotels & Resorts-branded Hotel is being offered on a "Call for Offer" basis. Please contact the listing agent for more information.
The Wingate by Wyndham Round Rock Hotel & Conference Center, located at 1209 N Interstate Highway 35, Round Rock, TX 78664, features 101 guest rooms, complemented by a substantial 64,000 square feet of versatile conference space. This conference area is comprised of multiple meeting spaces. Amenities include electric vehicle (EV) charging stations, on-site bar, convenience store/sundry, seasonal outdoor pool, convention center with meeting and banquet facilities, breakfast area, fitness center, business center, bus/truck/RV parking. The hotel benefits from prime visibility and accessibility off Interstate 35, a major thoroughfare experiencing significant traffic volume, contributing to its strong market presence.
The hotel boasts a strong RevPAR penetration index of 105 percent for the year-end 2024, with a projected sustained index of 115 percent over the next five years — signaling robust competitive performance and attractive long-term value for potential buyers.
The Austin-Round Rock-Georgetown MSA offers a compelling investment opportunity due to its rapid growth, diverse economy, and consistent lodging demand, driven by a thriving tech sector, expanding industries, and significant planned development. Round Rock, within this dynamic MSA, benefits from exceptional connectivity, with Interstate 35 providing direct access to major Texas markets and State Highways 45 and 130 facilitating regional travel. Additionally, Austin-Bergstrom International Airport (AUS), located nearby, supports consistent travel demand with numerous domestic and international flights.
Round Rock is home to several major employers, significantly contributing to the region's economic stability and driving corporate travel. Key employers include Dell Technologies, headquartered in Round Rock, and Emerson Automation Solutions, among others. These corporate entities generate substantial demand for lodging and event space, making the Wingate's conference facilities a valuable asset.
The region boasts a strong higher education presence, providing a steady talent pipeline and driving demand from academics, students, and visiting families. Texas State University - Round Rock Campus and Austin Community College (ACC) - Round Rock Campus contribute to the area's educational and research activities, while the nearby University of Texas at Austin further enhances the region's academic profile.
The Round Rock Sports Center, a premier 82,800-square-foot indoor facility hosting regional and national basketball, volleyball, and multi-sport events, is undergoing a $19 million expansion set to complete by early 2026. The project will add over 25,000 square feet and increase court capacity, enabling the venue to accommodate larger, more diverse tournaments year-round. This expansion is expected to significantly boost overnight demand in the area, benefiting nearby hotels through increased group bookings and extended stays.
The growth of specialized medical facilities in the region, such as Seton Medical Center Williamson, creates a consistent demand for lodging, particularly for patients, medical professionals, and visiting families. The ongoing expansion of medical services within the greater Austin area, including specialty clinics and research facilities, adds to this demand.
The Round Rock and Austin MSA are experiencing significant economic development, with substantial projects planned or underway, solidifying its position as a leading growth market. Specifically, the tech sector's expansion is exemplified by ongoing investments from companies like Samsung, which is constructing a multi-billion-dollar semiconductor manufacturing facility in nearby Taylor, TX, projected to create thousands of jobs. Infrastructure improvements include the Texas Department of Transportation's (TxDOT) ongoing expansion of SH 45 and SH 130, enhancing regional connectivity and reducing traffic congestion. Planned commercial and residential developments are transforming the landscape, such as the mixed-use "The District" in Round Rock, featuring retail, dining, and residential spaces. In the medical and bio-tech fields, the expansion of the Dell Medical School at UT Austin and the continued growth of the Innovation District are driving research and development. Furthermore, Austin-Bergstrom International Airport's (AUS) $4 billion expansion, including a new midfield concourse and terminal improvements, is poised to significantly increase passenger capacity and attract more direct flights, enhancing the region's accessibility and appeal.
