- Exclusive Offering: Super 8 by Wyndham Rockford I-90/Casino District, a two-story hotel with 50 rooms, located in Rockford’s vibrant Casino District off I-39.
- Prime Location: Conveniently situated between Chicago and Madison, WI, offering easy interstate access.
- Strong Market: Rockford is Illinois’ 3rd largest city with 146,000 residents and a metro population of 337,000, serving as a key economic and cultural hub in north-central Illinois.
- Diverse Economy: Major employers in healthcare (9,000+ jobs), manufacturing, aerospace, logistics (UPS hub, Amazon), and education support regional stability and growth.
- Skilled Workforce: Nearby higher education institutions—including Rock Valley College (4.2 mi) and University of Illinois College of Medicine (6.1 mi)—supply a skilled and educated workforce.
- Leading Healthcare Hub: Strong healthcare presence with UW Health Swedish American (6.2 mi), Mercy Health, and OSF Saint Anthony Medical Center (2.5 mi), offering Level I & II trauma care.
- Economic Growth & Tourism: Robust tourism and economic development with attractions like Harley-Davidson Museum (2.9 mi), Hard Rock Casino Rockford (1.1 miles) and a $340M Capital Improvement Plan driving infrastructure and revitalization.
- Strong Market Performance and Investor Appeal: As of April, Rockford’s 12-month average RevPAR rose 8.7%, with hotel room revenue up 3.4%, strong market demand, and a 159% RevPAR index—signaling growth, stability, and buyer appeal.
INVESTMENT OVERVIEW
As the exclusive representative of the seller, Marcus & Millichap's Hospitality Division is pleased to present for sale to qualified investors the Super 8 by Wyndham Rockford I-90/Casino District (‘Hotel’ or ‘Property’) located in Rockford, Illinois. The Wyndham Hotels & Resorts-branded Hotel is offered on a Call for Offers basis. Please contact the listing agent for more information.
The Super 8 by Wyndham Rockford I-90/Casino District is a two-story hotel featuring 50 rooms, situated in the heart of the Casino District at 7646 Colosseum Drive, Rockford, Illinois. Conveniently located off I-39, the property offers easy access between Chicago and Madison, WI. As of April, the 12-month average RevPAR in the Rockford Hotel Submarket increased by 8.7 percent, indicating robust growth and a lower-risk environment, boosting investor confidence in the asset and thriving market. Between year-end 2024 and the twelve months ending in April 2025, the Hotel experienced a notable 3.4 percent increase in room revenue. This upward trend presents several advantages for potential buyers, including additional capital for renovations, enhanced cash flow, and the potential for greater operational efficiency through economies of scale. The Hotel boasts a strong RevPAR penetration index of 159 percent for the twelve months ending in April 2025 — signaling robust competitive performance and attractive long-term value for potential buyers.
Rockford, Illinois, is the third-largest city in the state and serves as the economic and cultural anchor of the Rockford–Freeport–Rochelle Combined Statistical Area (CSA), spanning four counties in north-central Illinois. The Rockford Metropolitan Statistical Area (MSA) has a population of approximately 337,000, with the city home to around 146,000 residents. Rockford supports a broad economic base focused on manufacturing, healthcare, logistics, and professional services, and is served by the Chicago Rockford International Airport (11.5 miles), a major cargo and passenger hub.
Rockford is home to a diverse range of major employers that support the region’s economic stability and growth. The largest employer, Rockford Public School District 205 (0.8 miles), staffs over 4,000 individuals. Healthcare is a dominant sector, with UW Health (Swedish American Hospital – 6.2 miles), Mercyhealth, and OSF HealthCare collectively employing more than 9,000 people. The area is also a hub for advanced manufacturing and aerospace, with Collins Aerospace and Woodward, Inc. (10.6 miles) each employing around 2,000. Logistics plays a critical role, anchored by UPS’s regional air hub (12.8 miles) and Amazon’s (13.5 miles) growing presence with over 1,500 employees. Automotive manufacturing remains active through the Stellantis Belvidere Assembly Plant (7.7 miles).
The region’s higher education institutions supply a skilled and educated workforce. Rock Valley College (4.2 miles) offers a wide range of associate degrees and certifications, while the University of Illinois College of Medicine at Rockford (6.1 miles) plays a key role in medical education. Saint Anthony College of Nursing (4.7 miles) and Northern Illinois University’s Rockford (1.7 miles) local programs further strengthen the city’s academic infrastructure.
Rockford’s healthcare network is comprehensive and regionally significant. UW Health Swedish American Hospital (6.2 miles), a 357-bed teaching hospital affiliated with UW Health, offers extensive specialties and a Level II trauma center. Mercy Health operates more than 85 facilities across northern Illinois and southern Wisconsin. OSF Saint Anthony Medical Center (2.5 miles), with 254 beds and a Level I trauma designation, specializes in cardiovascular and neurological care. These facilities not only serve local residents but also draw patients from surrounding communities.
Tourism and recreation are important economic drivers for Rockford. The hotel is conveniently located near several key attractions, including Kegel Harley-Davidson (2.9 miles), known for its iconic motorcycle collection. The Burpee Museum of Natural History (8.1 miles) and Discovery Center Museum (8.1 miles) offer engaging, family-friendly experiences. Seasonal attractions like Hurricane Harbor Rockford (2.4 miles) and year-round venues such as Volcano Falls Adventure Park (3.8 miles) contribute to local tourism. The BMO Harris Bank Center (7.1 miles) hosts concerts, sports, and conventions, while Anderson Japanese Gardens (5.6 miles) and Rock Cut State Park (5.8 miles) attract visitors with their natural beauty. Hard Rock Casino Rockford (1.1 miles) adds exciting nightlife and gaming entertainment to the area’s tourism offerings. Rockford City Market (6.8 miles) adds to the city’s cultural vibrancy through weekly events featuring local vendors, live music, and community engagement.
Economic development in Rockford is driven by strategic public and private initiatives. The city has launched a $340 million Capital Improvement Plan, focusing on critical infrastructure such as road improvements, water systems, and storm water management. Redevelopment projects like the transformation of Cedar Street and the revitalization of the Main Street corridor are enhancing the city’s commercial and residential appeal. The Davis Park Transformation project aims to create a dynamic riverfront destination featuring beaches, event spaces, and recreational amenities. These investments are expected to attract additional private capital and elevate the city’s livability and investment potential.
