- Upper-Midscale Affiliation: 70-room Best Western Plus operating under the globally recognized BWH Hotels platform.
- Recent Capital Improvements: Soft goods replaced in 2023 and roof replaced in 2025.
- Efficient Limited-Service Asset: Streamlined operations with low overhead and stable demand base.
- Comprehensive Amenities: Outdoor pool, fitness center, laundry facilities, and complimentary breakfast.
- Regional Leisure Demand: Near Alabama Adventure & Splash Adventure, a major tourism driver, in addition to Frank House Golf Course, Bessemer Hall of History, K1 Speed Birmingham, and Watercress Darter Wildlife Refuge.
- Consistent Event Activity: Supported by local festivals, sports tournaments, and community gatherings.
- Strategic Birmingham MSA Location: Positioned within a growing suburban market near a major economic hub.
- Stable Market Fundamentals: Supported by manufacturing, healthcare, retail, and logistics industries.
INVESTMENT OVERVIEW
As the exclusive representative of the seller, Marcus & Millichap is pleased to present for sale to qualified investors the Best Western Plus Bessemer Hotel & Suites (‘Hotel’ or ‘Property’) located at 5041 Academy Ln in Bessemer, Alabama. The upper-midscale, Best Western-affiliated Hotel is offered at $4,999,000 or $71,414 per key.
Situated on approximately 2.4 acres, the Property features 70 guest rooms and offers a variety of amenities including an outdoor pool, fitness center, and on-site laundry facilities. The Property also benefits from ample parking, with 85 parking spaces to accommodate a diverse range of both transient and group travelers. Originally constructed in 1999, the Hotel has undergone recent capital improvements including soft goods replacement in 2023 and a full roof replacement in 2025, positioning the asset for continued operational stability with reduced near-term capital needs.
The Property benefits from proximity to a variety of popular attractions, such as Alabama Adventure & Splash Adventure, a major regional theme park drawing families and seasonal tourism. The area also hosts local festivals, community events, and sports gatherings that generate recurring lodging demand throughout the year
Additionally, the Property benefits from access to nearby retail, dining, and entertainment options, enhancing its appeal to both business and leisure travelers visiting the greater Birmingham area.
Bessemer is a city located within the Birmingham Metropolitan Area, one of Alabama’s primary economic hubs, benefiting from a diverse and expanding regional economy. Positioned southwest of Birmingham, Bessemer offers strategic access to larger employment centers, healthcare systems, and regional infrastructure, while maintaining a lower-cost operating environment. This advantageous location supports continued growth driven by infrastructure investment, suburban expansion, and strong regional connectivity. The local economy is anchored by a broad mix of industries including manufacturing, healthcare, logistics, and retail. Major employers such as U.S. Steel, Vulcan Materials, U.S. Pipe, and Norfolk Southern highlight the area’s deep industrial roots, while modern distribution and logistics operations like the Amazon Fulfillment Center contribute to ongoing economic diversification. Healthcare is also a key sector, led by UAB Medical West Hospital, which provides essential services and employment stability. This combination of legacy industry and emerging sectors supports a resilient and balanced economic foundation. Bessemer also benefits from a range of local attractions and amenities that contribute to quality of life and visitor activity. Recreational destinations such as Alabama Adventure & Splash Adventure, Frank House Golf Course, and the Watercress Darter National Wildlife Refuge offer outdoor and family-friendly experiences. Cultural and entertainment venues including the Bessemer Civic Center, Bessemer Hall of History, Kingdom Hall of Jehovah’s Witnesses Churches, Roller Motion Skate Center, and K1 Speed Birmingham further enhance the area’s appeal and support local engagement. Major regional economic drivers located southeast of Bessemer include the University of Alabama—home of the iconic Crimson Tide athletics program—and the Mercedes-Benz Plant in Tuscaloosa. Likewise, the University of Alabama at Birmingham is located less than 20 miles to the west.
BROKER OF RECORD
Eddie Greenhalgh
Alabama
P: (205) 510-9200
Lic #: 000088298-0
